Case Studies

Case Studies – Local Results in Action

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A Scottish paper shredding company that had seen limited growth over the past 2 years with their previous agency.

Paper Shredding Company

A Scottish paper shredding company that had seen limited growth over the past 2 years with their previous agency. Our Bespoke SEO/AEO Strategy: Location page overhaul, major keyword deployment, local link building, blog writing, WP optimisation, Conversion Rate Optimisation (CRO). The result after the first 3 months: Compared with the same period last year – a 446% increase in email enquiries on the website from Google Search, 168% increase in telephone calls via the website, 83% increase in contact form submissions. Now? We are pushing their AEO for presence on ChatGPT Search, whilst maintaining strength through AEO miantenance each month allowing them to rank high for terms such as “paper shredding services Glasgow.

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A Glasgow bathroom company expanding their business into selling tiles online.

Bathroom Company

A Glasgow bathroom company expanding their business into selling tiles online. Our Bespoke SEO & Ads Strategy: Product optimisation at 5-10 products each month, 2-phase keyword deployment, 5x backlink placements monthly, image optimisation, Google Ads Maintenance. The result after the first few months: £5.5k per month in revenue, ranking in the top 3 for highly competitive tile names, a website brought off the ground. What are we doing for this client now? We are pushing location terms to assist with other areas of their business, whilst continuing to push their tiles, setting sights on AI Mode and ChatGPT, all the while ensuring they are getting a great ROI.

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An Edinburgh pizza company with 3 restaurants pushing growth through table bookings, delivery and event catering.

Pizza Company

An Edinburgh pizza company with 3 restaurants pushing growth through table bookings, delivery and event catering. Our Bespoke SEO/AEO Strategy: Bespoke schemas, FAQ work, web design changes, Q&A style blogs, creation of blog page, location page creation. The result after 3 months: 500 extra monthly users, menu downloads up, 40% increase in event enquiries and major visibility on ChatGPT and AI Mode. Now? We are pushing this even further, with our goal for an additional 1000 HQ monthly users by the end of their next strategy.

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A Scottish candle company looking to push online sales during the festive period.

Candle Company

A Scottish candle company looking to push online sales during the festive period. Our Bespoke SEO/AEO Strategy: new content feedback & review process, target page keyword deployment, backlink maintenance to build DR, technical Shopify optimisation, major web design suggestions for upsells, competitor analysis on Yankee Candle, optimisation of products monthly. The result from pushing the festive period: organic traffic doubled in revenue, outranking Yankee Candle on various terms, hundreds of high quality keywords hitting the top 10. What are we doing for this client now? New strategy created for the festive period, including bespoke schemas, to take aim at LLM's, as thousands more of their target users are asking questions into AI now.

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