Candle Company
A Scottish candle company looking to push online sales during the festive period.
Our Bespoke SEO/AEO Strategy: new content feedback & review process, target page keyword deployment, backlink maintenance to build DR, technical Shopify optimisation, major web design suggestions for upsells, competitor analysis on Yankee Candle, optimisation of products monthly.
The result from pushing the festive period: organic traffic doubled in revenue, outranking Yankee Candle on various terms, hundreds of high quality keywords hitting the top 10. What are we doing for this client now? New strategy created for the festive period, including bespoke schemas, to take aim at LLM's, as thousands more of their target users are asking questions into AI now.